Costco’s bakery just did something it has never, ever done before, and the internet noticed within hours. Forget the frozen aisle and its usual lineup of Pillsbury and Bridgford tubes — Costco is now baking Southern Style Buttermilk Biscuits fresh, in-house, from scratch, and shoppers are either declaring it a “dream come true” or side-eyeing the whole thing. Either way, we needed to talk about it.
What’s actually in the package
Item #208379 first surfaced on August 2 via TikTok account @costcohotfinds, and it’s been trending ever since. You get 10 biscuits per package for $6.99 — that works out to about 70 cents a biscuit, which is downright reasonable by warehouse standards. They’re baked with real buttermilk right on-site, no shortcuts, and the early reviews describe them as “buttery, fluffy, and taste just like homemade.” That’s the kind of quote that gets an item quoted by every food outlet from here to Sunday.
“Failure to sell pints of sausage gravy next to those is an egregious oversight.” — Costco shopper reaction, via TikTok
Another shopper, @JustLisa, kept it simple: “We bought some. They were very fresh.” Meanwhile @Luis Hernández-Mendoza spoke for all of us with, “Just as I was starting my healthy diet.” Honestly, same energy every single Costco bakery drop gives us.
Why the internet is split down the middle
Here’s where it gets spicy. The first wave of reactions was pure hype — “an actual dream come true” started circulating almost immediately. But a second wave of commenters came in hot, calling the biscuits dry and unappetizing before they’d even tried one. It’s the exact split we saw when Costco rolled out its Twice Baked Cinnamon Filled Croissants: influencer hype collides with warehouse skepticism, and everybody digs in for the debate. Southern biscuits carry serious cultural weight, so when a wholesale chain tries its hand at the format, people with skin in the game push back harder than usual.
How to actually serve them
Skeptics aside, there’s no wrong way to use a warm buttermilk biscuit. Smother a few in sausage gravy for breakfast, build a Chick-fil-A-style chicken biscuit with a leftover cutlet, or top a chicken pot pie filling with them for an instant dinner upgrade. For dessert, split one open and load it up with sliced peaches, whipped cream, and a drizzle of honey for a lazy-summer shortcake that costs a fraction of a bakery pastry case treat.
This fits neatly into Costco’s bigger bakery push this year, which has already brought us viral hits like the Häagen-Dazs Dubai Chocolate Mini Bars. And if you’re stocking up on bakery finds anyway, don’t forget to check what’s inside Costco’s new August coupon book before you check out — there’s a good chance you can knock a few extra dollars off your haul.
Should you grab a package?
At under a dollar a biscuit, this is a low-risk way to settle the debate yourself. Pull up the Costco app, punch in item #208379, and see if your local warehouse has them in stock — availability has been spotty since the launch. Whether you land in the “dream come true” camp or the skeptics’ corner, one thing’s for sure: Costco’s bakery isn’t slowing down, and we’re here for every viral crumb of it.
Photo credits: Image 1 — Ray Shrewsberry via Unsplash. Image 2 — Costco Wholesale.
