Grab your cart and your caffeine tolerance, because Costco just made stocking up on fall’s most obsessed-over energy drink dangerously easy. Alani Nu’s cult-favorite Witch’s Brew — the caramel apple flavor that sells out every single September — has landed at Costco warehouses in a brand-new 18-pack, and shoppers are already treating it like Halloween candy on clearance.
If you’ve never met Witch’s Brew, buckle up. This is the flavor that made Alani Nu a fall tradition rather than just another energy drink brand. Since it debuted in 2021, the tart green apple-and-caramel can has become one of the most anticipated limited-edition drops of the year, with fans lining up every September to grab cases before their local stores run dry.
What’s Actually In The Can
Costco’s new item #1937492 packs 18 cans of 12-ounce Witch’s Brew into one warehouse-sized box, and unlike some of Alani Nu’s variety packs, every single can inside is the same flavor — no digging around for your favorite. Each can brings 200 milligrams of caffeine, a full lineup of B vitamins, and exactly 0 grams of sugar, all wrapped in that unmistakable purple-and-green cauldron artwork that’s become a collector’s item in its own right on social media.
“Alani Witch’s Brew is NEW at Costco. This fall-favorite energy drink has 0g of sugar and a delicious caramel apple lollipop flavor!” — @costcobuys on Instagram
Pricing is running around $22.59 for the 18-pack depending on your warehouse, which works out to roughly $1.25 a can — a solid discount compared to grabbing smaller packs at grocery or convenience stores, where Witch’s Brew has historically sold out within days of hitting shelves.
Why It’s Worth Hunting Down
This isn’t Alani Nu’s only fall move this year, either — the brand is rolling out two brand-new limited flavors, Ruby Apple and Voodoo Vanilla, alongside the returning Witch’s Brew. But it’s the Costco 18-pack that’s got shoppers the most excited, because bulk formats of hyped, hard-to-find flavors almost never make it to warehouse clubs. Getting Witch’s Brew in Costco-sized quantities means you can actually stock your fridge instead of rationing a 12-pack across an entire spooky season.
Just don’t expect it to stick around. Costco shoppers are already reporting mixed luck finding it in stock, with some warehouses selling through their allotment almost immediately. If you spot the purple boxes on a pallet, treat it the same way you’d treat Costco’s viral buttermilk biscuits: grab it now, ask questions later.
Pair It With The Rest Of Your Costco Fall Haul
Witch’s Brew is dropping right as Costco’s entire seasonal lineup ramps up. If you’re already making a warehouse run for the energy drinks, it’s worth swinging by the decor aisles too — this year’s haul includes everything from giant Santa bears to a 12-foot LED Christmas tree, all rounded up in our guide to Costco’s wildest fall 2026 finds. And if you’re a member who hasn’t fully cashed in on your card yet, check out these 7 Costco membership perks almost nobody uses before your next trip.
Bottom line: if fall isn’t fall for you without a caramel apple energy drink in hand, this is your sign to check your local Costco app for item #1937492 before it vanishes. Sugar-free, caffeinated, and dressed up like Halloween candy — Witch’s Brew’s warehouse-club debut might be the best $22.59 you spend all season.
Photo credits: Image 1 — Alani Nu; Image 2 — Tada Images/Shutterstock.
