Forget the ice cream aisle — the real treasure hunt this week is happening near Costco’s small appliance section. The wildly popular Ninja SLUSHi, the frozen drink maker that’s been selling out at Target, Walmart, and everywhere in between since it launched, is back in warehouses at a price that’s making carts fill up fast. If you’ve scrolled TikTok even once this summer, you’ve probably seen someone pouring soda, lemonade, or even wine into this machine and pulling out a perfectly slushy drink minutes later. Now Costco shoppers are getting in on the frenzy, and the deal is good enough that we don’t blame them.
What Exactly Is the Ninja SLUSHi?
The Ninja SLUSHi is a countertop frozen drink maker that skips ice completely. Instead, its RapidChill technology freezes whatever liquid you pour in — soda, juice, iced coffee, lemonade, even cocktails — directly into a smooth, slushy texture without watering it down the way ice-blended drinks always do. Costco’s version comes with a massive 96-ounce capacity and multiple preset programs, so you can dial in everything from a frozen coffee to a movie-night slushie without guesswork. It’s basically the answer to “how do I make my own Sonic run at home,” and shoppers are here for it.
Why It’s Going Viral (Again) This Summer
The SLUSHi has had multiple viral moments since it debuted, with TikTok creators testing everything from frozen wine bellinis to Starbucks copycat frappés. Reviewers keep landing on the same conclusion: it actually delivers restaurant-quality texture, and it’s sturdy enough to become a real kitchen staple rather than a one-summer gadget. That reputation is exactly why Costco members are racing to grab it every time it gets marked down — this is the kind of appliance that tends to disappear from shelves within days of a price cut.
How to Get the Best Price
Pricing on the SLUSHi tends to swing around depending on the model and warehouse, so it pays to check both in-store and Costco.com before you buy. If your local warehouse is sold out, don’t panic — like most of Costco’s viral appliance restocks, inventory tends to trickle back in waves rather than disappearing for good. It’s also worth pairing your purchase with a look at Costco’s current coupon book, since appliance markdowns occasionally overlap with broader promotions.
“What a fun machine! Just pour in your liquid and push a button. This makes thick, delicious frozen drinks in no time — the texture is impressive and just like a professional slushie.”
Ways to Use It Beyond Slushies
The real draw is versatility. Beyond classic slushies, shoppers are using the SLUSHi for frozen lattes, frappés, milkshakes, and even boozy frozen cocktails for backyard hangouts. It’s also a genuinely kid-friendly gadget for hot afternoons — pour in juice, hit a button, and you’ve got a treat that beats a trip to the ice cream truck. If your freezer is already stocked with Costco favorites like Island Way Sorbet, this machine gives you an easy way to round out your at-home frozen treat lineup without another grocery run.
Should You Buy It?
If you’ve been on the fence about the SLUSHi hype, a Costco markdown is about as good a time as any to try it. Between the no-ice convenience, the multiple preset programs, and a fanbase that keeps finding new reasons to love it, this is one viral kitchen gadget that seems to have real staying power rather than fading after one trending video. Just don’t wait too long to grab one — based on past restocks, this deal probably won’t last through the month.
Photo credits: Image 1 & Image 2 — Future / Ideal Home.
