Trader Joe’s New $3.49 Buffalo Sauce Is Going Viral — And It’s Not Even Made With Butter

Trader Joe's Buffalo Sauce with Avocado Oil bottle held up in front of store shelves
Image: Parade

Move over, butter — there’s a new wing sauce in town, and it doesn’t even need dairy to bring the heat. Trader Joe’s just quietly dropped a Buffalo Sauce with Avocado Oil, and if the internet’s reaction is any indication, it’s about to become the most-squeezed bottle in your fridge door. At $3.49 for 8.5 ounces, it’s cheap enough to buy “just to try” and good enough that you’ll be back for a second bottle within the week.

What Makes This Buffalo Sauce Different

Classic Buffalo sauce is basically a math equation: hot sauce plus melted butter equals wing magic. Trader Joe’s flipped that formula by swapping the butter for avocado oil, and somehow it still lands that rich, glossy, coat-everything texture Buffalo fans live for. The result is dairy-free, but you’d never guess it — the sauce balances heat, tang, and a buttery finish that clings to whatever it touches, from crispy wings to a lonely bag of French fries.

“I got this yesterday, had wings, sauce is EXCELLENT, very restaurant-ish.”

— Reddit shopper

That’s not a one-off reaction, either. Shoppers have been stocking up since it landed in the sauces and condiments aisle this month, and early buyers say it disappears fast once a store gets a restock. If you’ve already worked your way through Trader Joe’s Korean Kimchi Mandu Potstickers, consider this the next viral aisle find worth the detour.

How to Actually Use It

This isn’t a one-trick wing sauce. Toss it with crispy chicken, sure, but shoppers are also drizzling it over pizza, stirring it into mac and cheese, dunking sandwiches straight in the bottle, and using it as a dip for veggie trays when they want something with a kick. A few Trader Joe’s employees have even suggested spooning it over breakfast potatoes or scrambled eggs, which honestly sounds like the upgrade your Sunday brunch has been missing.

Trader Joe's store display sign for new items
Image: Jaclyn Vernace/Shutterstock, via The Kitchn

Part of a Bigger Trend at Trader Joe’s

Trader Joe’s has been leaning hard into bold, better-for-you condiments lately, and this sauce fits right into that lane. It’s landing alongside a wave of new July arrivals, from Sour Cherry Cotton Candy to a milk chocolate bar loaded with almonds and honey nuggets. But condiments rarely get this kind of buzz — most of the chatter online is reserved for snacks and desserts, which makes a sauce going viral feel like a genuinely rare event. If you’re already building a Trader Joe’s haul for the week, this is one worth adding to the cart, especially if you’re also stocking up for a backyard cookout — check out our roundup of Trader Joe’s best new summer BBQ finds for more grilling-season inspiration.

Should You Grab a Bottle?

At under $4, this is an easy yes. It’s dairy-free, versatile enough to use on more than just wings, and has the kind of restaurant-quality flavor that makes you want to put it on everything for a week straight. Shoppers are already treating it like the summer’s sleeper hit, so if you spot it on the shelf, don’t walk — run. For more of what’s new and worth grabbing this month, check out our full breakdown of Trader Joe’s viral new items.

Grab it before it’s gone: Trader Joe’s Buffalo Sauce with Avocado Oil is $3.49 for 8.5 ounces, available now in the sauces and condiments section. Stock up while it’s in stock — TJ’s viral condiments have a habit of selling out fast!

Photo credits: Hero image via Parade; store display image by Jaclyn Vernace/Shutterstock, via The Kitchn.